Are you thinking of making a skilled and professional video to impress your audience? It’s much simpler than you would imagine. Achieving a professional touch is more about your methodology than your tools, and you don’t have to give up on expensive gear. The odds are high that you can create fantastic videos using anything you’ve got right now, only by paying attention to a few main details.

More light more bright

Lighting creates a big difference in the image of completed professional footage, so consider it one of your crucial shooting goals. When you don’t use enough light correctly, the video can look amateurish, even though it’s fantastic in some other way. The sun is one of the great options of video light. If you’re filming in natural light, try your utmost to get your video in the morning or evening, while the atmosphere is lighter. 

Midday light coming from straight above you will throw harsh shadows on your subjects, whereas morning and evening light is more flattering. If you do have to shoot in the middle of the day, seek to do it on a rainy day, or find a sunny place for softer light.

Clear Background

Be careful about the background you’re using for filming. Nothing appears to be less pleasant than a dirty or irritating backdrop. One easy way to get a professional touch at your video is to use a clear-coloured background. A wall, a bed sheet, or a background paper are all reasonable choices. Please make sure the focus is in a position that is a few steps away from the image to prevent putting shadows on it. 

It’s always a smart idea to film a video in a “real” environment: where you work or spend time. Be careful not to record with a window or some other shiny surface in the context of your shot. Inadvertently, you might capture a camera in the mirror. Besides, making a light source like a window behind the subject will render the point appear dim and shadowy.

The Audio Quality

Your audio quality is more crucial than your technical video output. Most viewers can watch a video that is not in HD, or even a little grainy, as long as anything else is fine. But low muffled audio usually is enough to cause someone to click the “delete” button within a few seconds of beginning to play a clip. Since audio matters so much, the first piece of equipment to invest in is a good microphone. Get the best one you can afford to do.

No Footage Better Than Shaky Footage

Shaky shooting would look like a home movie with any technical picture. It is challenging to keep a camera fully steady, so try not to carry the camera if you can support it. Place the tripod on a solid surface instead. Try not to move it because you have to get your system set. The professional aspect of a video is often undermining with panning. It’s easier to cut from one image to the next instead of rotating the frame if you need to adjust the viewpoint. 

If your video is shaky, then video stabilization software like Invideo can help solve it later, despite your best efforts. Few devices often control during the shooting process. It may even help to make shakiness less noticeable by reducing the video.

Do Not Underestimate Your Phone.

You may use your phone to record professional video footage – for particular purposes; the output is perfect. However, if you use your phone for video production, there are several items to mind.

  1. Use the phone’s back camera. The output of the front camera on most mobile phones is not as good.
  2. Landscape record mode. It offers you decent pictures on broader computers, not just mobile displays.
  3. If your phone has an overlay button on your screen, use it. This feature helps you to maintain your phone level and prevent inclined images.

You can easily edit it further with the use of different movie maker software. One of the most used is the Youtube movie maker.

Choosing an Appropriate Video Editing Program

Good software for video editing can help you transform your raw material into something extraordinary. More simple tools like Invideo is an excellent technical choice.

Simple is the key

Testing various effects can be fun during the process of video editing, but don’t get nuts. In general, a direct, clean editing style looks more professional. Several points during the editing stage you can be sure about that include:

  1. To eliminate all-natural noise utilizing noise cancellation.
  2. If possible, change lighting a little.
  3. Remove uncomfortable pauses and silences.
  4. Adding transitions and background music

Advance Planning

The only aspect that can make a video unprofessional is not only poor technique. An unexpected circumstance can even put the finished product, underwhelmed viewers. You can make sure that the quality of your actual content is as good as the quality of your footage by taking the time to plan your video thoroughly before you start production. Start by defining its purpose every time you make a video. Ask what you want to do or interact via this link.

Furthermore, define your target group. Upon identifying the goals of your video, compose a script and set up a storyboard. And edit it until it’s as strong as you can. Don’t fear rearranging, re-writing, and removing sections that aren’t working.

Do not Skip Promotion.

Your videos are only half a war. The second part holds the viewers observing them. You have to promote your videos and grow your following if you want to show yourself as a serious and professional video maker. It’s all right that when you begin, it doesn’t have many views or audience interactions. Everybody wants to get going somewhere, so secure networks have a broad reach that gives them an edge in signing up potential audiences. Your viewership will increase with time by making and posting more videos.


Founder of in 1998 and constantly strives to change peoples attitudes to the town, Brian is a self described Paisley Digital Champion who promotes Paisley via any means necessary. You can also follow me on X