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5 Steps to a Successful Business

co2 design


5 Steps to a Successful Business

Running any business you will eventually have to deal with the grey area of ‘Marketing’. Every successful business – small or large – needs to market the company’s products and services.

You can have the best products and services in the world but if you do not market them, your competitors will generate more sales.

Have you ever found yourself pondering, “How come I lost that contract? Our product is superior and better value for money?” The classic case is in the video market: Betamax were in competition with VHS, we remember Betamax fondly, it is universally recognised that they were of higher quality than VHS but VHS were soon in every household because Betamax didn’t market their product.

I plan to take you through five simple steps; these steps must be done for every marketing product – from a simple leaflet, to the most complicated website.

STEP 1 – Plan it out; Mind map

This step can be carried out in several ways; brainstorming, concepts, ideas, every conceivable thought related to the project, it gets put on down on paper. It is good to sit down with a few colleagues, a blank sheet of paper and write down everyone’s ideas. This is sometimes referred to as ‘on the back of an envelope’ planning. For example we’ll look at promoting a new charity ‘Cards for African Relief and Development , “C. A. R. D.”;

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CO2 Design have had a fantastic start to 2014


CO2 Design have had a fantastic start to 2014.

CO2 Design have had a fantastic start to 2014 with a few new clients on our books. We have been working on the brand development for Yan’s Kitchen a fish restaurant on the Isle of Islay which is opening at this month!.

We’ve helped Ferguslie Bowling Club in Paisley update signage for their club and Ken & Co., a coffee shop in Glasgow have re-branded. They’ve been successfully trading with an 38% increase in turnover. These three new clients along with new websites for Pars Foods, Glasgow ( and Burgoyne Electrical, Renfrew ( means our designers are being kept busy.

A great variety of work coming into the office, all local clients – the economy is really on the up!. It all keeps our imaginations and creativity sharp.
Why not make an apointment to come in and meet our talented team, have a coffee and see what we could bring to your business through our marketing and design ideas.

Give your company a new look, an update or fresh ideas might just make the difference between an OK 2014 and a fantastic 2014. CO2 Design pride ourselves on good relationships with our clients, giving them the best possible advice and service at competitive prices.

Looking for a job? Sales / Marketing / Administration, call David on 0141 404 1199
CO2 Design Ltd, 33 Glasgow Road, Paisley, PA1 3PA. t: +44 (0) 141 404 1199
Follow us on Facebook or check out our website

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CO2 Design are a graphic design company situated in Paisley


CO2 Design are a graphic design company situated in Paisley adjacent to Paisley Grammar School, less than 15 minutes from Glasgow city centre. We specialise in branding, printed material, websites and e-flyers.

CO2 Design are a graphic design company situated in Paisley adjacent to Paisley Grammar School, less than 15 minutes from Glasgow city centre. We specialise in branding, printed material, websites and e-flyers.

We are working in partnership with Elderslie Golf Club to promote and project the clubs image as one of Scotland’s leading clubs. In the present climate where other Golf clubs are selling cheap memberships to keep ahead of there competitors, Elderslie have chosen to take a different approach by trying to building strong, long term business. With the help of CO2 Design they are in the process of Re-branding.

The club has an ongoing advertising campaign in the local media, continuing the branding theme throughout the club house in there stationery and marketing material and in the way the communicate with their members.

They are focusing on keeping the current membership along with giving value for money in there membership and therefore sustaining current numbers.

The golf club is located on Main Road, Elderslie (B789) between Paisley and Johnstone; 3.5miles from Glasgow Airport and only 13 miles from Glasgow city centre. The course is a Willie Fernie designed parkland course measuring 6175 yards with a par of 70, and was first opened for play in April 1909. It has a beautiful setting, and if you stand on the 9th Green or on the 13th Tee, you can take in a breathtaking view across the Kilpatrick Hills and on to the slopes of Ben Lomond. Elderslie has one of the best maintained courses in the area and gets regular praise for its excellent condition. This is due to there skilled and dedicated greens-staff, coupled with there continuing strategy to invest heavily in the course and its members.

As well as golf, you can relax and enjoy great value refreshments and meals in a clubhouse that features an open-planned lounge and veranda with panoramic views over the course.

CO2 have been working in conjunction with the Clubs committee to help advertise the club to it highest potential. They have came up with a marketing strategy to help the club keep its existing members happy and hopefully gain new members. The club has various deals set out for the year ahead which should help the club grow and gain a reputation for excellence within the golfing fraternity.

This is an example of the type of offers available:

Get 17 months golf for the price of 12!

Join now and take advantage of a half-price membership fee and free off-season golf.

Pay £1100* for full membership with no more payments until March 2015.

Call 01505 320032 or email to find out more.

 Young Adults

Aged between 18 and 26? Join now for 17 months with payment ranging from £268* to £613* depending on age.

Call 01505 320032 or email to find out more.

Other Golf Club Membership Options

The following membership options and subscription rates are also available when joining Elderslie Golf Club.

Academy Membership

This is an exciting new way for novice or new golfers to get started with golf club membership. Get the Elderslie Golf Club experience plus lessons and guidance on how to play golf for £350 for 12 months. This is great for new golfers who are looking for a “taste” of full golf club membership. Click here for more.

Corporate Package

We have recently revamped the membership offering for businesses. For an initial cost on £175, bona fide businesses can enjoy 10 rounds of golf. This a pay-per-play membership that can be topped up at anytime. Click here for more.

Other Options

We are currently preparing other membership options so please check back soon.

*Note: An annual SGU capitation fee of £12.50 plus a £25 bar levy are also payable upon joining.



CO2 Design Limited

co2 design

CO2 Design Limited

Graphic Design Agency in Paisley for over 10 years

CO2 Design Limited are a graphic design company who specialise in branding, printed material, websites and e-flyers situated in Paisley for the last 10 years, adjacent to Paisley Grammar School, less than 15 minutes from Glasgow city center. We specialise in branding, printed material, websites and e-flyers.

10 years in business with a wealth of experience behind us, we can help to develop your company image. Designing professional logos and continuing the branding theme throughout all your stationery and marketing material.

We can sit down with you and talk about what your objectives are to full understand your requirements, which will allow us to create the best package to suit and which will give you the best return on your marketing.

This is what we do…

Advertising: branding & logo design: brochure design: e-marketing: large format print: marketing: newsletters : website design

co2 design

Contact us

CO2 Design Ltd.

33 Glasgow Road

tel: 0141 404 1199
fax: 0141 533 1891

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